Word has it that Run DMC is suing many companies including big dogs WalMart and Amazon for trademark infringement. This makes sense given the fact that many stores sell merchandise with a band’s logo on it. One has to wonder if people even considered that using any band’s logo was a sign of trademark infringement? Moving away from the big companies and just speaking about the small sites that sell merchandise and those shorts are a major seller for them,does this make those sites look for the proper way to go about things or just continue until they’re caught?
what this ultimately does is now turn band branding into the jumbled mess a band’s music is in. At this point if Run DMC chose to watch shows and movies and charge those studios for wearing shirts with their logo they could. Professional sports do it all the time, same thing with sneaker companies. Why wouldn’t bands be allowed to do the same thing? Would such a move detour bootleggers from selling shirts with logos on them? Not at all, people are still selling bootleg albums, some people are selling mixtapes on Amazon which are nothing more than greatest hits collections. I hope Run DMC opens a door that should have been opened long ago, and would have been if record labels thought they could profit off trademarks as much as they do with music of the artists.